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Contents

Welcome

Expert View: Eamonn Wall

SWOT Analysis

Step 1: Make sure you get paid

Inspiring story: Laura Jackson

Step 2: Minimise your business costs

Step 3: Become more efficient

Inspiring story: Matt Dunscombe

Step 4: Keep your cash flow healthy

Step 5: Adjust your prices

Inspiring story: Helen Grochowina

Step 6: Keep hold of your existing customers

Step 7: Keep your people motivated

Step 8: Reach out for advice

Step 9: Market your business more effectively

Step 10: Safeguard your own mental health and happiness